EURODIENA is the biggest Eurovision Song Contest news site in Lithuania. For the 2025 season, they asked me to join their team and create their first ever merchandise line, including tote bags, t-shirts, sweatshirts and stickers for the ultimate Eurovision fans.
Our aim was to create something eye-catching, unique and familiar to our target demographic. We ended up with a few key phrases, that every Eurovision fan knows by heart ("Europe are you ready?!", "12 points go to Lithuania" and etc.) as well as a few Eurovision inspired illustrations (for example "The Diva" is a well-known Eurovision trope).