Pergalė Holiday Collection
Bringing back the classics for a modern Holiday Collection
The Nutcracker
Each Holiday season Pergalė Chocolate Factory surprises their most loyal customers with a limited edition sweets collection. Since the theme changes annually people always look forward to the new packaging as it serves not only as the protective layer for the product but as gift wrap as well! For the 2022 season, we really wanted to tell a well-know and beloved story based on The Nutcracker.
Credits:
Client: Vilniaus pergalė
Head of marketing: Justas Razmus
Agency: étiquette
Design strategy: Edvardas Kavarskas
Art direction: Beatričė Baronaitė Lau
Design: Beatričė Baronaitė Lau
Prepress designer: Beatričė Baronaitė Lau
Account management: Ramunė Slepovė, Leta Lileikytė
Illustrations: Beatričė Baronaitė Lau
3D Artist: Povilas Gavorka